Henry Sainty


Henry Sainty

Contact details


  • Chambers UK, 2016
  • Legal 500, 2015


Qualified as a solicitor at Farrer & Co in 1995; made a partner in 2001.


New College, Oxford; College of Law, Chester.

"A terrific, proactive lawyer. His ability to think outside the box and consider how legal issues might impact our whole business is extremely valuable and helpful to us"

Chambers & Partners

Henry is the firm’s lead commercial lawyer acting for many of its major media, sport, culture and retail sector clients on their complex and business-critical contracts and business affairs – with clients including major consumer, business and academic publishing businesses, and several of the UK’s leading sports governing bodies.

Key areas of advice include commercialisation of data, media rights and other business assets, technology and outsourcing; and (in the sports sector) the structuring and staging of major international championships and tournaments and intra-sport agreements with clubs/leagues.

He also leads the firm’s data protection practice, having specialised since the late 1990s in information law, with a particular interest in helping businesses and not-for-profit organisations navigate the complexities of data protection without undue interruption to their businesses – notwithstanding the increasingly tough enforcement climate and domestic and European changes to the law such as the forthcoming GDPR.

Recent experience includes advising:

  • a leading sports governing body on its funding, services, stadium access and other arrangements for the staging of a world championships event;
  • leading business and not-for-profit clients on their data protection strategies in the light of new law and tougher enforcement regimes; including dealing where necessary with relevant regulators and optimal handling of investigations and potential enforcement action;
  • leading digital media businesses on the launch of new products, regulatory issues and associated upstream data supply and licensing arrangements; and
  • owners (and buyers/borrowers) of significant art and heritage assets on sale, loan and commercialisation arrangements.

He is also the departmental managing partner for the firm’s wider Commercial Department.

Who we help

Key practice areas include publishing and new media, where he advises clients on issues like the licensing of brands and content on new platforms and via international franchising. More general commercial work in this sector includes bespoke agency and cross-media advertising deals and large-scale outsourcing projects. Recent projects include advising the new Emap group (owned by Apax and Guardian Media Group) and the Bauer group on separation issues arising from their purchases of the B2B and B2C divisions of the old Emap plc group.

Go to Media organisations

Henry works with many leading sports governing bodies and rights holders, where he leads on a range of commercial work including sponsorship, merchandising and other projects to maximise the commercial return from exploitation of rights holders’ IPR and other assets. Recent projects include advising the RFU on its ground-breaking eight-year deal with the Premiership Clubs regulating the elite rugby game in England and international player release.

Go to Sports organisations